The heart of our formulas: 2 exceptional Tahitian active ingredients
The Hinaiti range is based on 2 pure and natural ingredients from Polynesia, rare and precious, used in optimal concentrations for maximum effectiveness.
The Black Pearl: Jewel of French Polynesia
The treasure of Polynesian lagoons
Tahitian black pearl, a rare and precious gem, is reduced to powder to reveal its exceptional properties.
Your benefits:
✓ Radiant and natural shine
✓ Deep hair remineralization
✓ Long-lasting hydration
✓ Gentle purification without aggressing
Coconut Oil: the fruit of the tree of life
The fruit of the Polynesian tree of life
From the coral soils of Tahiti, our organic coconut oil is exceptionally rich in nutrients.
Your benefits:
✓ Intense nourishment and repair
✓ Protection against UV, sea, pollution
✓ Instant softness and suppleness
✓ Facilitates styling and detangling
Natural and sensory care with proven effectiveness
PHYTOREPARATIVE CERAMIDES SYSTEM
Rebuilds hair fiber from within. Repairs damaged, color-treated, and bleached hair.
How? Ceramides replicate the natural lipids of healthy hair, fortified with olive and castor oils.
Result: Repaired hair, soothed scalp, rebuilt fiber.
Moisturizer Repair Barrier
Long-lasting hydration + protection against external aggressors (heat, climate, pollution).
How? Adapts to temperature and humidity to regulate water loss. Strengthens the scalp's natural barrier.
Result: Intensely nourished, soft, shiny, and supple hair.
Proven results
✓ Dermatologically tested — Validated by dermatologists and consumer panels
The numbers speak for themselves:
- 95% Softer and silkier hair
- 100% More hydrated and shinier hair
- 95% Hydrated and rebalanced scalp
- 100% Would recommend Hinaiti
Instrumental test on 11 women, 28-day complete routine
The sensory experience
A pure, intoxicating white flower emerges from the waters of a lagoon. Its heart, a delight of coconut refreshed with green foliage, sways with the trade winds. Driftwood and seashells, washed up on the beach, everything is sun and white sand.
Our Products are:
Phenoxyethanol Free
Phenoxyethanol Free
Phenoxyethanol is a preservative that can cause allergies. Studies suggest it may have negative effects on the blood, liver, and fertility. It is implicated in endocrine disruption. It can cause serious eye damage.
It is derived from petrochemicals. Its manufacturing process is very polluting because it is energy-intensive (conditions of
very high temperature and pressure are required) and very toxic components are used.
Without Methylisothiazolinone
Without Methylisothiazolinone
Methylsiothiazolinone is a preservative that has been used to replace parabens after their dangers came to light.
It is highly allergenic and very irritating to the skin, eyes, and respiratory tract. So much so that it has been banned from use in leave-on products in the European Union. Several studies show neuron toxicity in rats. It is highly toxic to aquatic life. It impairs the growth of algae and single-celled organisms, the basis of the entire marine food chain.
Sodium Lauryl Sulfate Free
Sodium Lauryl Sulfate Free
Sodium lauryl sulfate is a surfactant, meaning it is a cleansing and foaming agent. It is also a well-known irritant that has been the subject of numerous scientific publications. It attacks the hair, drying it out, weakening it, and irritating the scalp.
It has indeed shown potentially very irritating effects on the skin, eyes, and scalp. It has also shown inflammatory effects on the skin. It is frequently combined with silicones to overcome its irritating effect. By altering the integrity of the skin barrier, it could promote the passage of molecules harmful to the body.
Today, despite suspicions, this ingredient is not subject to concentration restrictions.
Silicone-free
Silicone-free
Silicones are often added to sulfate-laden shampoos to cover up the negative effects and give hair a shiny appearance. But this superficial layer only masks the problem and suffocates the hair, making it even more fragile.
Most of the time, hair, although shiny, causes problems with oily roots and dry ends.
Without Butyphenyl Methypropional
Without Butyphenyl Methypropional
Butyphenyl methylpropional, also known as Lilial or BMHCA, is a synthetic fragrance substance that has been banned in cosmetic products in the European Union since March 1, 2022. It is classified as a CMR substance (C for Carcinogenic, M for Mutagenic, R for Reprotoxic).
Despite its ban, it was still found in some products as recently as 2025. Unfortunately, it is up to the consumer to check for its presence to protect themselves.
Benzyl Salicylate Free
Benzyl Salicylate Free
Benzyl Salicylate is one of the 26 fragrance substances identified as an "established contact allergen in humans" by the SCCS (European Scientific Committee on Consumer Safety).
It is also suspected of being an endocrine disruptor. It has indeed shown endocrine activity (in test tubes or in the laboratory), but current scientific data do not allow us to confirm actual activity in humans.
